Ask a Question

To the right of any blog post you'll see a fly out labelled Ask a Question. Select this if you have any questions you'd like answered on Foursquare for business.

What is Foursquare?

Foursquare is what is known as a location based service. In the same way that YouTube has videos at its centre Foursquare has places or venues. That is bricks and mortar establishments like cafes, restaurants, bars and cinemas. After you've signed up you can share where you have visited by ‘checking-in’ using the Foursquare app on your smartphone. So how can Foursquare help a business? Foursquare helps raise awareness of your premises and your offers and also encourages customers to visit. When opening the Foursquare app in your vicinity potential customers can be alerted to any special offers or news you have. Everytime someone check-in to your premises you can also get free publicity with their 'followers' and 'friends' if your customer posts their check-in to Twitter and Facebook. For regular customers you can offer rewards such as a free steak every Monday for the Mayor or a 10% discount on check-in. Foursquare is in effect a digital loyalty card that encourages repeat and regular visits. Members can also leave tips, reviews and comments on Foursquare which can at the same time be posted to Twitter and Facebook thus increasing awareness of your venue.

Foursquare venue and brand page setup

Foursquare venue page set up for shops, pubs, hotels and coffee shops and brand page set up for newspapers, magazines, review sites and other businesses and brands. We can help your business create a page and leave tips at venues to raise brand awareness. Visit the Insiders Guide to Cheltenham Foursquare brand page to see an example.

Foursquare consultancy

One to one advice on optimal set up of your Foursquare page and use of Foursquare by you and your business at £70 per hour. We can suggest a Foursquare campaign that's right for you. We also work with PR and marketing companies that wish to incorporate Foursquare in their work with their clients.

Professional speaking

Jonathan Pollinger is available to speak on the use of Foursquare at conferences, network events and meetings organised by professional bodies.

Ask a question

To the right of any blog post you'll see a fly out labelled Ask a Question. Select this if you have any questions you'd like answered on social video or YouTube.

Custom built YouTube channel

We can create a professionally designed YouTube One Channel cover image for £30 or order together with a Twitter header and background plus Facebook cover photo for a total of £60.

Tactical plan

A tactical plan from £375 incorporating advice on YouTube, Vimeo and other hosting service features and functions.

YouTube and social video consultancy

One to one advice on use of YouTube by your business provided face to face or using video conferencing software at £85 per hour. The advice given can complement your strategic objectives or help you incorporate social video in a marketing campaign.

Professional speaking

Jonathan Pollinger is available to speak on the use of YouTube at conferences, network events and meetings organised by professional bodies.

Subscribe to our Intranet Future YouTube channel

You can obtain free social media tips and info on tools by subscribing to the Intranet Future YouTube channel by selecting the button below.

Ask a question

To the right of any blog post you'll see a fly out labelled Ask a Question. Select this if you have any questions you'd like answered on Twitter marketing for business.

Twitter profile design

We can design and provide you with a customised Twitter header and background that reflects your brand for £30. Order a Facebook cover image as well  for a total of £50.

Twitter tools

We can train you one to one from £85 per hour either face to face or via the internet on how to use tools like TweetDeck so you can use Twitter for marketing and customer services. Read more about 5 key Twitter tactics and tools on my blog.

Twitter marketing consultancy

One to one advice on use of Twitter from £85 per hour for marketing and customer services either face to face or using video conferencing software. The advice given will complement your strategic objectives. For example, we can show you to how to use Twitter to do obtain leads or to provide more efficient and effective customer services.

Public workshops

Both Twitter for Business and Advanced Twitter for Business workshops are offered. These half-day workshops are held regularly in Cheltenham with prices from £87.

In-house workshops

A bespoke workshop on Twitter employees at your offices. The contents of the workshop can be tailored to your business and you’ll be shown how Twitter can help you achieve your objectives. In-house workshops for public relations and marketing companies provide social media knowledge and expertise you can then pass onto your clients.

Professional speaking

Jonathan Pollinger, social media consultant, is available to speak on the use of Twitter at conferences, network events and meetings organised by professional bodies.

Ask a Question

To the right of any blog post you'll see a fly out labelled Ask a Question. Select this if you have any questions you'd like answered on LinkedIn for business.

What is LinkedIn?

LinkedIn is known as the 'professionals' network and currently has over 150 million members. LinkedIn is a great platform for obtaining and providing business advice, demonstrating your expertise, obtaining sales leads and carrying our research. Whilst LinkedIn is great for hosting what is effectively your 'online CV' the real power lies in getting active on LinkedIn through updates, Groups and Answers. We can show you how to do this through our services described below.

LinkedIn consulting

One to one advice on optimal set up of your profile and use of LinkedIn by you and your business. We'll demonstrate how you can optimise your profile that will make you easier to find by those looking for services or products that you can provide. We can show you how to increase your connections and obtain sales leads through LinkedIn. My hourly rate is £85 and sessions can be held remotely over the internet at a time to suit you.

Public workshops

LinkedIn Masterclasses are aimed at professionals and business people who want to know how LinkedIn can benefit them and their business . The LinkedIn half day workshop includes: LinkedIn overview, How to use LinkedIn, LinkedIn tactics and tips, How to generate sales leads, How to use Groups and Answers and LinkedIn Tools - view workshop schedule and book here. Fee per person is £87.

LinkedIn Profile review

We can review and optimise your profile in a one hour session for £85 which can be held at your offices or remotely via the internet at a time to suit you.

Professional speaking

Jonathan Pollinger is available to speak on the benefits and use of LinkedIn at conferences, network events and meetings organised by professional bodies.

Ask a Question

To the right of any blog post you'll see a fly out labelled Ask a Question. Select this if you have any questions you'd like answered on blogging for business.

What is blogging?

What started out as an online diary or 'web log' is now more of a platform for personal comment and opinion or news. Just like Facebook, Twitter and LinkedIn, business blogs can be used to help achieve corporate objectives, increase traffic to a website or to build brand visibility. In fact Twitter is known as a microblogging service due to the fact its messages are restricted to 140 characters. Blogs tend to be more personal and informal that content found on corporate websites or in press releases. They give business and thought leaders an opportunity to express their views. They are also used to announce new products and services, to explain and clarify policies, or to react to public criticism on certain issues.

Strategic and tactical plans

Strategic plan

A fully documented plan showing you the steps you need to incorporate blogging into your business objectives and how this can benefit your company. For example, if your goal is to become a thought leader in your industry we'll show you how you can demonstrate your expertise via your blog.

Tactical plan

A fully documented plan demonstrating how you can use blogging to achieve your business objectives (see Strategic plan above). For example, advice on the correct platform, location of your blog and how it can help to improve your website visibility.

Consultancy on blogging

One to one advice how to blog, ideas for content for your blog and how it can help achieve your corporate objectives. We'll show you how blogs can help increase your business and brand visibility, drive engaged traffic to your website and become a useful channel for company announcements and public relations. Hourly rates are available on request.

Professional speaking

Jonathan Pollinger is available to speak on the blogging at conferences, network events and meetings organised by professional bodies.